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  1. Graphic Elements

    https://brand.cfaes.ohio-state.edu/guidelines/brand-guidelines/graphic-elements

    Graphic elements are pieces of our brand toolkit that help us tell CFAES stories in visually ...

  2. Typography

    https://brand.cfaes.ohio-state.edu/guidelines/brand-guidelines/typography

    typography helps tell our story in a clear, engaging manner. UPDATE:  The Office of the Chief Information ...

  3. Our Brand

    https://brand.cfaes.ohio-state.edu/our-brand

    someone. Embraced as a whole, our brand equips us to authentically show our work and tell our stories in ...

  4. Writing Tips

    https://brand.cfaes.ohio-state.edu/guidelines/social-media-guidelines/writing-tips

    the story. Then, expand on the lead with some engaging narrative. Be concise. This is of utmost ... “share”-worthy. Tell your story simply and clearly. Don’t try to cram too much information into a single post. ... Also, link directly to other online sources, and always link to the full story rather than just linking ...

  5. College Messaging

    https://brand.cfaes.ohio-state.edu/guidelines/editorial-guidelines/college-messaging

    story. Sources or faculty members can also be introduced before or after the college name, depending on ...

  6. Editorial Style Guide

    https://brand.cfaes.ohio-state.edu/guidelines/editorial-guidelines/editorial-style-guide

    identifies sources in the bodies of news stories. For questions regarding source citations, notes, and ...